7 Tips for Engaging with Real Content

7 Tips for Engaging with Real Content

Real content matters today. All of the recent talk about “fake news” has caused concern about all of the fake content daily offered those searching the Internet. A lack of real content is the reason that, despite a high volume of Internet users, many of us...
How to Design, Structure Marketing Content

How to Design, Structure Marketing Content

Did you know that people are 80% more willing to read your content if it includes a splash of color? Or that content with relevant images gets 94% more views? According to recent studies in Content Marketing, pictures make your message more memorable and provide...
Content Marketing Has Changed How Your Content Matters Today

Content Marketing Has Changed How Your Content Matters Today

Things change. And so has content marketing. Like you, we care about what matters in marketing a business today: Content Branding Message ROI So, I reviewed our look and services at Content Matters Today and discovered some ways we could improve on things. I hope...
How to Turn Data Into Better Content Decisions

How to Turn Data Into Better Content Decisions

  According to a recent article by Jodi Harris at ContentMarketingInstitute.com, Google Analytics offers critical content marketing insights – you just have to know how to uncover them. Does anyone else feel overwhelmed by stats and metrics? Data Tracking...