How to Get Focused on SEO

How to Get Focused on SEO

As an entrepreneur, do you focus on SEO? Most online business owners are aware that SEO exists. Some even value its benefits. Where it gets ‘sticky’ is this: Most entrepreneurs and professionals don’t have the time and energy to focus on SEO. 

And then there’s the whole thing of ‘constantly changing’ SEO rules. How is anyone supposed to keep up?  (more…)

How to Design, Structure Marketing Content

How to Design, Structure Marketing Content

Did you know that people are 80% more willing to read your content if it includes a splash of color? Or that content with relevant images gets 94% more views?

According to recent studies in Content Marketing, pictures make your message more memorable and provide greater impact.

And while case studies may seem to prove the old adage that “a picture’s worth a thousand words”,  when it comes to successfully communicating your message to the world, you can’t afford to allow the words you choose to be merely an afterthought.

Here are few things to keep in mind: (more…)

How to Create Ebook Content That Matters

How to Create Ebook Content That Matters

What comes to mind when you hear the term ebook content?

  • A Romance Novel
  • A How-To Manual
  • An Informative ‘Freebie’

The above examples refer to the content within an ebook. The way you read an ebook is why you may think of:

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Content Marketing Has Changed How Your Content Matters Today

Content Marketing Has Changed How Your Content Matters Today

Things change. And so has content marketing.

Like you, we care about what matters in marketing a business today:

  • Content
  • Branding
  • Message
  • ROI

So, I reviewed our look and services at Content Matters Today and discovered some ways we could improve on things. I hope you’ll like the new ‘look’, and I’m pretty sure you’re going to like our new pricing guide, too.

You’ll be happy to know that one thing hasn’t changed, though. We’ll still deliver on creating fresh, delicious content for your particular marketing needs, in the same timely manner our clients have come to appreciate – because that’s what matters!

Here’s the thing about change:

Sometimes, what matters most, is simply the willingness to change. But, of course, simply being willing is not enough. And change (for many of us) can be the hardest thing to do.

Sure, change can feel risky. But the rewards of changing up what really matters can make doing something new worth it all.

If you’ve been thinking that it’s time for a few changes – consider starting with your content.

Listen, it’s no secret that content matters today. Content continues to be the driving force behind every marketing success story – so it makes sense to invest in your message and the way it’s delivered.

  • Competition is fierce
  • Technology is advancing daily
  • Marketing strategies continually change

A Content Marketing Specialist, trained and experienced in today’s marketing strategies, can help you design and create a variety of quality content to help you stay ahead of the pack and remain visible in such a crowded marketplace.

Since your content is vital to the marketing of your products and services, if it’s not what matters most to you – it should be!

Are you ready to make some changes to your content? Or maybe you NEED content, and just have no clue where to begin. Content Matters Today is ready and willing to help you change all that – today!

There’s no risk in contacting us to request our Pricing Guide. We’d love to talk with you about what we do and how it can help you improve your content, increasing the success of your marketing efforts.